Proposal & Treatment

Song: Inhaler

Artest: foals


My target audience for this music video will be teenagers. My secondary audience will be young adults. This video will be to the song Inhale by Fouls English indie rock band from Oxford, England. Thy lyrics. The genre of the song is rock, it is upbeat and fun. My target audience can relate to the lyrics, as well as the lyrics fitting the music video with lyrics such as "Sticks and stones don’t break my bones, you make believe it’s lock and load, it’s a dead end road to you and me"

The video type will be mainly consept based but towards the end will have som story (subtle bits of story mixed in with the random consept) based on a teenagers life. I want to show the bad side of nights out when being a teenager. I want it to mainly focus on the consept untill close to the end of the song when the video will make sence with the story.


Guide lines and considerations

1) It is a consept based music video

2) There is only story towards the end of the video

3) It is purely based on random consept as it goes with the song

4) It is suppost to look like a very cheep video to keep it to the 'student' created it feel

5) Extra's will be used depending on whether they want to be in the video at home/ collage

6) Only on the story shots will lighting be critical, but only natural lighting

7) When editing, some filters will be used for example; sepia and black & white

Here are a few examples of ideas im trying to get accross

Music videos

https://www.youtube.com/watch?v=NmfzWpp0hMc - Animals as leaders: CAFO

https://www.youtube.com/watch?v=4WA2jBMk-Pk - HIM: Wicked game

https://www.youtube.com/watch?v=mLqHDhF-O28 - 30 Seconds To Mars - Closer To The Edge

https://www.youtube.com/watch?v=F90Cw4l-8NY - Bastille: Pompeii




Inhailer Music Video

Location - Loushers Ln, Warrington, Cheshire WA4 6RD
Warrington Road, Leigh, WA3 6BD


Director/ Production dessigner: Charles Starkey

Director of phorography: Mattie Weaver

Assistant director: Bekkah Ward

Production Manager: Mattie Weaver

Art director: Charles Starkey

Head style: Mattie Weaver

Make up: Bekkah Ward

Editor: Charles Starkey

GFX: Bekkah Ward


Concerns
Budget: 150K
Coverage: TUN3Z Magazing & Blitz
Invtation and guest list (finalised by Apr16)
Talents: 3+ Extra
Lots of location
Lots of costumes
Various atmospheres

When creating my music video what i propose to do is to find possible locations on where the video could possible be filmed. I also intend to allocate certain jobs to the members of my group so that the work is distributed equally and we all get a chance to film and edit the video. Before going out and filming the video i intend on doing the necessary paperwork which going with is e.g if a person is used during the filming of the video, model release forms will have to be filled into ensure the persons safety. As well as that, risk assessment forms and recce's will also have to be filled in to ensure that the environment we will be working in is safe too.

Model release forms

 

 

Property Release forms

 

 

 

 

Copyright Considerations

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There is no advertising in our music video, therefore there are no worn brands or promoting other products in the video.

 

There is no copyright involved as this is our own original work and ideas. We came up with the idea as a group and filmed each clip with no intention of recreating or copying any existing footage.

 

Original ideas nothing similar to the official music video.

 

 

 According to Ofcom - Protecting the under eighteens regulations

1.1 Material that might seriously impair the physical, mental or moral development of people under eighteen must not be broadcast.

1.11 Violence, its after-effects and descriptions of violence, whether verbal or physical, must be appropriately limited in programmes broadcast before the watershed (in the case of television) or when children are particularly likely to be listening (in the case of radio) and must also be justified by the context.

1.12 Violence, whether verbal or physical, that is easily imitable by children in a manner that is harmful or dangerous:

2.1 Generally accepted standards must be applied to the contents of television and radio services so as to provide adequate protection for members of the public from the inclusion in such services of harmful and/or offensive material.

 

We have obeyed these regulations by not including anything too obscene or encouraging towards under eighteens. We have not included any apects of a violent or inappropriate nature.

Production Schedule

Date	Time	Where,who etc	Weather	Equipment	What we did
11/03/13	9:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computer, pen, large sugar paper.	We will get together as a group and start to brainstorm and share our ideas with each other. We will decide on a song that everybody is happy with at a later date.
12/03/13	12:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computer, pen, large sugar paper.	We will decide on a song as a group and decide what genre and themes will be in the music video. We came up with some ideas about the narrative of the music video.
13/03/13	11:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computer, pen, storyboard paper.	When we get our idea we will write/draw it on a storyboard so we have a clear idea of what will happen when we film. If ideas are changed we will still have a rough draft of what will happen
14/03/13	8:45	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computer, pen, storyboard Paper	We will finish our storyboarding and decide who will do the Reece, risk assessment, script and treatment.
14/03/13	11:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computers	We will have the Recce and Risk assessment completed.
15/03/13	12:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computers	We will have the script completed so that we know what we will be filming
18/03/13	9:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computer	We will then finish off any work then work together to make a shotlist and decide which type of shots we are going to use and how we are going to film them.
19/03/13	11:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Camera and computer	We will film Dan playing guitar throughout the whole duration of the song. So we can edit it and use it in short clips in the final music video. Then put them onto the computer ready to edit.
Monday 8th April	1pm	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	9 degrees	Camera	We will take the camera on the field in college and film Charlie and Ross miming the lyrics to the song. Then put the filming onto the computer ready to edit.
Friday 12th April	1pm	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	10 degrees	Camera and computer	We will then finish off any other filming necessary then put them onto the computer.
15/04/13	9:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computer	Most of the editing will take place now, putting all the clips we filmed together to match the shotlist.
16/04/13	12:15	Rebekah Ward, Charlie Starkey, Matt Weaver, Dan Coleman	n/a	Computer	We will finish off any final editing that needs to be done. Make sure it is all finished, fits together and all important documents are done.

Rushes

Script